Social Media Management, Even the Chicago Schools Social Media Guy needs a Break
The historic CPS Teachers Union Strike was long. Many lessons can be learned from using Social Media as a crisis communication tool and as a way of keeping people informed. But as with any community crisis, we the people who manage Social Media, we get tired. We are human. And Humans Make Mistakes.
Social Media Management
Even the Chicago Schools Social Media Guy needs a Break
During the strike CPS used a recommended social strategy, which is DO NOT delete comments unless they are abusive, contain adult content or have cursing. As tensions and I assume many, many requests ran high, even this social media guy was tired.
Social Media image from Twitter.com that the social media guy does not have the answer
Even the Chicago Schools Social Media Guy needs a Break: Social Media Management
When an anonymous twitter.com account wanted to know who would fund an aspect of the contract, the social media guy had an interesting answer. Sometimes SOCIAL MEDIA can’t answer everything. There are TEAM AMD TEAMS of people who analyze and access. Immediate replies aren’t always possible, 24-hours is a general good responses time. Let leadership at your company meet and work thru the answer and potential impact. Patience gets you the answer, not the social media guy.
Did You Like this real life insight into real world marketing? Our commentary on stories like there: Social Media Management, Even the Chicago Schools Social Media Guy needs a Break.
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SEE MORE EXAMPLES IN OUR BLOG, “Insights”
#missionPossible
YouTube Kids App Eligibility Requirements and a Little Bit More about Community Guidelines
YouTube Kids App is curating family friendly video content that is safe and accessible for kids. All marketers know that one of the big multi-million dollar audiences = is kids. For those youtube video content publishers who create kid friendly videos, we are putting a series of posts together about the best practices for YouTube Kids.
Let’s help you monetize on youtube.
YouTube Kids app was created to give kids access to safe age appropriate content and videos where they can explore ideas, entertainment and learning with parental controls.
We provide youtube channel services to the every day youtuber (that’s you!)
The same way YouTube will tailor search results and suggestions to the viewer is now accessible for a younger audience. This also means marketers can target this profitable audience through YouTube Kids app.
Why do we keep pushing video to youtube in your marketing strategy? Because YouTube is the second largest search engine behind Google!
YouTube also takes child online content safety seriously, and their series of guidelines is designed to keep YouTube Kids a safe place for their viewers.
We cannot guarantee a channel will be added to YouTube Kids. We can only make the optimization suggestions to give you a higher chance of appearing on the YouTube Kids app.
YouTube Kids Video Eligibility Requirements and a Little Bit More about Community Guidelines
FROM YOUTUBE KIDS:
A world of learning and fun, made just for kids
We created YouTube Kids to make it safer and simpler for kids to explore the world through online video – from their favorite shows and music to learning how to build a model volcano. There’s also a whole suite of parental controls, so you can tailor the experience to your family’s needs.
A safer online experience for kids
We use a mix of filters, user feedback and human reviewers to keep the videos in YouTube Kids family friendly. But no system is perfect and inappropriate videos can slip through, so we’re constantly working to improve our safeguards and offer more features to help parents create the right experience for their families.
Don’t have Time to Read the Blog?
Watch on Youtube Instead!
Watch the video series instead. Here we explain in a series of short videos everything you want to know about youtube kids.
GREAT FAMILY AND KID FRIENDLY VIDEO CONTENT IS WHERE IT STARTS
You can have your video content on YouTube Kids, and while signing up is not an option, there are ways to get your content on the app and How To Submit Videos to YouTube Kids Sort Of is here. It’s important to know that while your standard for family friendly content may differ form other viewers. That’s where user feedback and the community guidelines play a significant role to the app content.
Your video content is eligible for YouTube Kids and we walk thru how to do that in this article, so let’s jump into this post: YouTube Kids Eligibility Requirements and a Little Bit More about Community Guidelines. Our article referenced how you can get your video on YouTube Kids with BEST OF TIPS for Video Search Optimization
The YouTube Creators Academy has a full list of Family-Friendly Content guidelines that are published here or use these shortcuts below. While our BEST OF TIPS Article pull the top how to ways for video search optimization, these categories are the other marketing tactics you will need to think thru when developing kid friendly content.
Create family-friendly content
Know your audience
Understand how kids use search to explore their interests
Make your videos easier to find
Make your channel and content memorable
Enhance the viewing experience
Experiment with interactivity
Plan and refine your content strategy
YouTube Community Guidelines Help Keep YouTube Kids Content Safe
In addition to creating family friendly content, your channel also needs to monitor the YouTube community guidelines to keep following policy and not get reported for any violations. More links to the most recent policies are below - be familiar with these.
YouTube Community Guidelines
Create videos that foster positive interests, promote development and education, and inspire families to engage with each other and the real world.
Follow and Learn more about YouTube Community Guidelines to keep YouTube fun and enjoyable including the “common sense” rules.
no nudity or sexual content, no harmful or dangerous content, no hateful content, no violent or graphic content, no sexual harassment or cyber bullying, no Spam, misleading metadata, and scams, no Threats including no predatory behavior, stalking, threats, harassment, intimidation, invading privacy, revealing other people's personal information.
Legal guidelines: including the standard to follow Copyright laws, privacy, no impersonation, illegal duplication.
Follow all child safety policies you can review and learn more about here for youtube child safety policies on YouTube and any additional policies they add.
Follow and Learn more about youtube efforts to protect families on YouTube
Remember - the youtube community of users can report inappropriate content, so follow guidelines wisely. These are the days of community internet police. So Learn how the youtube community can report inappropriate videos here.
Want more tips about Creating Content* for Youtube Kids?
Remember these basic tips when creating your content:
TIP #1: Be Creative! Your perspective is so unique. And different then the other video publisher. So be creative, develop videos about what you love to do, and publish often. (That’s why we write tips on this insights blog - because our spin is different from the other marketing firms) The tips in this lesson are based on creative best practices.
TIP #2: Be Authentic! Just like Tip #1, Create content for kids that is real, genuine, and not copied! Add your own twist and style - get inspired by trends and make them your own.
TIP #3: Hook the Viewer. This one is sometimes difficult to imagine, and can happen by chance. Viral is possible following great content and your audience search terms … So if you are are you writing a video script? Then hook the viewer with an attention getting idea, sound, or visual that will keep them watching until the end. Review you analytics on how long you video is viewed - so see when viewers lose their attention span too.
TIP #4: Get FOUND online. Once you have created your content, remember you need to TITLE and DESCRIBE your video in a way that audiences can find it. That means review tips about HOW KIDS USE SEARCH and MAKE YOUR VIDEOS EASIER TO FIND. These two sections break down the search process and getting found online.
* REMEMBER: THERE ARE NO GUARANTEEs. So a little disclosure - again. We opened with this and will close with this: there are no guarantees that you can get your content on YouTube kids. Following our You tube Kids video content publishing tips here in this article, or even following the youtube guide DOES NOT GUARANTEE your specific content will appear in YouTube Kids.
// YOUTUBE AND YOUTUBE KIDS ARTICLE ROUND UP //
Get great youtube channel marketing services
There is the explainer post about How to submit to YouTubeKids with Great Content.
We have a quick article from youtube to the entire list of youtube kids programming guidelines, and how to “Get Your Video on YouTube Kids with BEST OF TIPS for video search optimization.“
A little bit more about “video eligibility for YouTube Kids” is here.
Also, a bonus post about How youtube Monetization Guidelines have changed. (Its why many people are on youtube, right? TO make some moolah.
A Little Bit More Insights . . .
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Get Your Video on YouTube Kids - BEST OF TIPS for Video *POPULAR Search* Optimization
We believe in OnDemand Marketing. You get the tips and marketing insights to get your business noticed online, on YouTube and with all audiences, and viewers.
Including specialized video marketing for kids and kids products!
This is an insights article we created with ideas for a customer. And since it is a list of popular YouTube and YouTube Kids App guidelines, we knew our readership would like it too.
In this article are links from youtube with the entire list of youtube kids programming guidelines . . .
Get “the Best of YouTube Kids Video Content Tips List” below.
Get Your Video on YouTube Kids //
BEST OF TIPS for VIDEO Search Optimization
In our article HOW TO SUBMIT VIDEOS TO YOUTUBE KIDS (SORT OF) we covered the details of How You Can quality your videos to submit to YOUTUBE KIDS . . . and the “Sort of” at the end is important!
Since there is no simple answer about how do i post on youtube kids —> except that it comes down to GREAT Family-Friendly video content.
This article is Worth a Read! Promise!
As you know, YouTube is a community platform, and they making posting video content easy. With a couple of video marketing tips, and common sense guidelines, your videos can get on the youtube kids app.
Who wouldn’t want all those repeat views from the littlest viewers of the world!
Even tho YouTube new monetizing guidelines have changed, you can still generate YouTube Partner Program income because those views add up!
(Monetization and earning income on YouTube is separate from Advertising your channel to get more views. If you want to grow your watch time we can help you get clicks on your videos and advertise on kids channels.)
Viewers are on youtube.com and kids.youtube.com
We help customers optimize their youtube channel to get more watch hours, and appear in popular search results. Want your videos to get views. . . Lets go to YouTube Channel Marketing —>
DO YOU WANT IDEAS TO GET MORE YOUTUBE VIEWS?
HERE ARE YOUTUBE KIDS VIDEO SEARCH OPTIMIZATION
We have BEST OF VIDEO MARKETING LIST for YouTube Kids Video Search Optimization Ideas. You get a higher chance of appearing on youtube kids app, as well as tips to help viewers easily find and enjoy your content on youtube.
Did you notice we said give you a “higher chance” of appearing on YouTube Kids. Why?
Read the link to HOW TO SUBMIT VIDEOS TO YOUTUBE KIDS (SORT OF) and HOW YouTube Kids curates the content.
We cannot GUARANTEE** getting any videos on the app. And no one else can either. That’s why we included this **Disclosure.
** DISCLOSURE: NO GUARANTEE’s. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our YouTube Kids video marketing tips in this article, or even following the youtube guide DOES NOT GUARANTEE your video content will appear in YouTube Kids.
Great! So you know there are No Guarantees to getting videos on YouTube Kids.
YOU CAN be a Channel that Kids Love on Youtube. And have your videos watched in the youtube app.
Here a little bit More on how to do that.
Let’s Get Started!
Watch the video series about youtube kids!
⬇️ ⬇️ ⬇️
Get More Youtube Views and Watch Time
Best Of Youtube VIDEO Tips
You already know that youtube is the #2 search engine after google. That means viewers are using the youtube popular search box to find videos.
Will your video be an option in popular search?
If you follow these youtube tips, your videos can *appear in popular search!
1. Family Friendly ORIGINAL content
Your content needs to be family friendly, and follows the Youtube Community Guidelines to be an option for consideration from youtube on youtube kids.
Want to know:
How to post videos on YouTube kids? How to upload a video to youtube kid? or How to create a channel on YouTube Kids?
Then:
Family friendly ORIGINAL Content will help. Keep reading . . .
2. Make your Videos SEARCHABLE
(Read tip #3 on how to get the right words for this step.) We use Search Optimization Rules to help get your video content indexed. This includes the same steps we would use to optimize a mainstream youtube channel content.
If you want to know:
How do I get more views on Youtube? How do I unlock more watch time?
Then:
Video Engagement Tips and making your video Thumbnails Attractive will be something people want to click on will help.
This means four (4) steps of your video need to be search optimized:
Great Thumbnails
Friendly, but, Keyword Rich Titles
A Great Description
and Video Meta Tags (hint, it’s all this ☝︎stuff)
THUMBNAILS: Try including colors and faces of your most recognizable characters in thumbnails. You also can add visual indicators for topic, video length, target age, etc. Some video publishers feature their logo or the same still shot in every thumb nail, don’t do this. A unique thumbnail image is always the best choice. Alternative to an image, is actually writing out the title of your video as the still frame.
Don’t take my word for it. We believe in decision with data. In a recent youtube survey, “90% of the best performing youtube videos have custom thumbnails.”
Custom work does not have to be expensive. It means that you do not pick form the options youtube gives you. Instead we use our youtube insights to make a relevant thumbnail - that relates to your video - so you get more views on your video.
TITLES: Concise titles (<65 characters) can be easier to read in the app. Include some of your keywords from your research in the title.
DESCRIPTIONS: use keywords in your description. This includes restating the title in the description. YouTube recommends you try adding song lyrics or video transcripts in descriptions, this will also help capture a common search query - the song in your video..
AND TAGS: this should include your categories, and some of the keywords from your research, and the title of your video.
(*Don’t know how to do keywords research, we offer a consultation package to teach you how)
BONUS TIP: Make sure your thumbnails, titles, descriptions, and tags always accurately represent your content and adhere to our guidelines. DO NOT USE Clickbait, catchy fake headlines, or add metadata that is not representative of the content in the video… ultimately this would be reported as not family-friendly and get you banned from youtube kids. Learn more about youtube spam and deceptive practices policy here
3. YouTube and Youtube Kids search words and phrases
YouTube and YouTUbe Kids wants to help users find the most relevant content. Since there software wants to present the most relevant and popular videos and channels in search** results. For you tube kids consider how kids might pronounce words or phrases, the way kids talk and what they talk about is the “keywords” you want to build into your titles, descriptions, and tags.
If you want to know:
How to upload videos to youtube kids? Can you make a youtube channel on kids youtube? How do I add my youtube channel to youtube kids? or Can kids upload videos on youtube kids?
Then:
Making sure your video BOTH has keywords that kids search and you SAY those things in your video will help.
** Remember when using these guidelines for search techniques that are the way kids will phrase requests in voice search - not adults.
YOUTUBE KIDS SEARCH ENGINE TIPS
If you saw Joanne present as the Marketing Headliner for SOLO CEO Summit, then you learned about how google and youtube help you build your keyword research on the site. It’s build right into the front facing end of all places searches start.
Kids keywords searches include what is popular or trendy, characters and pop culture phrases. Also picking terms that are simple to say helps when creating optimized titles.
The basics for youtube and youtube kids is the same… use YouTube Kids search and start typing in a few characters in the search box of YouTube Kids and see what shows up.
Take it to the next level and review your YouTube analytics. We love data and reading the youtube search data understand which search terms drive viewership, and more eyes on your video content.
BONUS TIP: refresh your metadata, and add the most relevant search terms to the top of your tags and on new videos helps increase views.
4. Video Disclosures are your friend
Youtube recommends disclosures - in your description and OPENING FOOTAGE if it may offend the audience. As a content creator, it is important, especially on YOUTUBE KIDS that the audience feel safe and aware of anything disruptive or disturbing in the video. We have included some example video content disclosures here. WE ARE NOT ATTORNEYS*, duh, so while these are some best practices about content disclosures, you must clear any disclosure you may use with your legal advisor. Don’t take our word for it.
This video may feature adults who are engaged in provocative, sexual, or sexually suggestive activities. Viewer discretion is advised.
This videos show people involved in dangerous activities, such as physical stunts, using weapons or explosives, or using a controlled substance like alcohol or nicotine. You should not attempt to copy or replicate these activities. Viewer discretion is advised.
* DISCLOSURE: Please remember these are just some examples, and don't post content that might, even if it just might, violate youtube policy.
If you want to know:
Can you make a video on youtube kids? How to create a channel on YouTube Kids? Can I post videos on youtube kids? Can I share videos on YouTube Kids app?
Then:
Making great content for youtube will be the way to get a kids audience.
A FEW MORE POSTS ABOUT YOUTUBE KIDS
Let’s review some ways to get your video searchable so it can be found on youtube kids.
And we didn’t even talk about advertising on Youtube! Yeah we can do that too.
YOUTUBE KIDS ARTICLE ROUND UP:
Find all these articles, all about youtube and youtube kids right here in the insights blog.
Or pick on from the list below.
// YOUTUBE KIDS ARTICLE ROUND UP //
Here is a lot more blog posts about youtube marketing.
Get great youtube channel marketing services - they are right here!
There is the explainer post about How to submit to YouTubeKids with Great Content.
We have a quick article from youtube to the entire list of youtube kids programming guidelines, and how to “Get Your Video on YouTube Kids with BEST OF TIPS for video search optimization.“
A little bit more about “Youtube video eligibility for YouTube Kids” and any channel is here.
Also, a bonus post about How youtube Monetization Guidelines have changed. (Its why many people are on youtube, right? TOO Make $ome Moolah.
What is COPAA and why should I care? COPPA Regulations and Youtube Kids App - Not a Huge Problem
We hope these tips help you get started with youtube kids.
STAY CONNECTED
Do you want more Marketing Insights? More posts like this one?
Join our newsletter. We promise it's infrequent.
MINI BLOG
We have been sharing small business COVID-19 posts. See them on our Facebook page. If you want more frequent content you can also join our Facebook Page, it's our mini blog.
REAL LIFE MARKETING
We show you real like marketing examples - and a lot of what not to do on Instagram. It’s marketing mistakes, google reviews, all in real life. Real life marketing on Instagram.
COMMENT
We want to hear from you. Leave us your comments.
*DISCLOSURE: NO GUARANTEE’s*. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our You tube Kids video content publishing tips here in these articles, or even following the youtube guide DOES NOT GUARANTEE your specific content will appear on the YouTube Kids App.
We Honor Our Lady Liberty and the Women's World Cup This is not Irony
This 4th of July, Independence Day we stay true to our brand and honor the men and women in the work force who perform well everyday. Alongside the tribute at google, with the google logo changed to a google doodle, aligning Lady Liberty and the Women’s World Cup is not irony.
The women’s soccer recent commitment to excellence is one to be proud of. Their performance throughout the Women’s World Cup Semi Finals has been extraordinary. And that is also an example of ‘brand management’ that we cover in our process. These women work hard, and play hard! That is their brand!
Let’s dive into how these women are their BRAND REPRESENTATIVES… We talked thru how you can ‘Be The Brand’ at the Headline Speaker at the SoloCEO Summit, get your info here.
We Honor Our Lady Liberty and the Women's World Cup This is Not Irony
The women’s world cup team has been performing, as many of us do, under pressure, in ironic situations, and win or lose, we keep playing the game. That is their brand. That is their ongoing promise to their target audience: fans and country.
But the reason we highlight them - and Google Doodle for Women’s World Cup this National Observance of Independence Day - is for their consistency. Consistency in their work ethic, in being the brand, and working hard like any #LadyBoss
+ Today we honor all the men and women that keep playing the game.
+ That keep working hard, until the end.
+ That keep training.
+ That keep on keepin’ on.
+ Megan Rapinoe keeps delivering. And so do you.
+ We Honor Our Lady Liberty and the Women's World Cup This is Not Irony, because we honor those who work hard, and play hard too.
Thank you. Work Hard. Play Hard. Happy 4th of July.
We Honor Our Lady Liberty and the Women's World Cup This is Not Irony, because we honor those who work hard, and play hard too. Happy 4th of July.
A Little Bit More Insight . . .
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YouTube Monetization Rules Have Changed
One thing is certain > rules change. But we believe in keeping clients and our readership up to date on news and trends for great On Demand Marketing. And all about Youtube and YouTube Kids App.
Here is a quick update about how you can get paid on YouTube.
YouTube Monetization Rules Have Changed
YouTube has updated how it is paying it’s content creators - like you and me. Our on demand marketing includes keeping clients in the loop on new rules and social media changes. Including that 24-7 way that you diversify income using youTube.
So a quick little update on some YouTube monetization rules that have changed, we see in full effect and are getting enforced. The roll out of the policy update was in January of 2018 and again in 2020. The full rollout has taken effect already.
YouTube Monetization Update Included the following rules //
New requirements for monetization:
As of January, 2018 —>
Enroll in the YouTube Partner Program
Your channel has 4,000 hours of watch time within the past 12 months
1,000 subscribers (real ones*)
Existing account holders will be reevaluated
New channels will need to apply, and their application will be evaluated when they hit these milestones
You are an expert in making great videos.
WATCH INSTEAD
Dont have time to read the blog - then watch the youtube tutorials instead.
Watch Youtube Tips on the Channel ➞
These new YouTube monetization rules that have changed in 2019 to:
improve ability to identify creators who contribute positively to the community
tackle the potential abuse of a large, but disparate, group of smaller channels
help drive more ad revenue to them (and away from bad actors)
higher standards will also help prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.
What’s the work around in YOUTUBE?
How To Make Money on YouTUBE :
There is only one work around to quick money making youtube strategy, keep creating great content. And get more views . . .
Getting paid in youtube requires:
Fully optimize your titles, description and tags to make the content searchable. That means adding in those important search terms called keywords.
A proper video title will help encourage you appear in search results and get more views. In this article we wrote a little bit more about YouTube and Search Optimization.
If you want to:
Share videos on kids YouTube or upload video to youtube kids - these video optimization tips will help with that.
Don’t plan to be an expert in this … just yet.
We “program websites” so the internet can find you - we have expanded that specialty to youtube channels. Let us help you do it right. We can train DIY youtuber’s OR run your YouTube channel video marketing.
Want to know about how to get your video content on YouTube Kids, and really get the paid monetizing content rolling in?
YouTube is the second largest search engine behind google. So yes, keep your content streaming!
YES, I WANT YOUTUBE MARKETING ➝
// YOUTUBE KIDS ARTICLE ROUND UP //
Here is a lot more blog posts about youtube marketing.
Get great youtube channel marketing services - they are right here!
There is the explainer post about How to submit to YouTubeKids with Great Content.
We have a quick article from youtube to the entire list of youtube kids programming guidelines, and how to “Get Your Video on YouTube Kids with BEST OF TIPS for video search optimization.“
A little bit more about “Youtube video eligibility for YouTube Kids” and any channel is here.
Also, a bonus post about How youtube Monetization Guidelines have changed. (Its why many people are on youtube, right? TOO Make $ome Moolah.
What is COPAA and why should I care? COPPA Regulations and Youtube Kids App - Not a Huge Problem
A Little Bit More Insights . . .
We hope these tips help you get started with youtube kids.
STAY CONNECTED
Do you want more Marketing Insights? More posts like this one?
Join our newsletter. We promise it's infrequent.
MINI BLOG
We have been sharing small business COVID-19 posts. See them on our Facebook page. If you want more frequent content you can also join our Facebook Page, it's our mini blog.
REAL LIFE MARKETING
We show you real like marketing examples - and a lot of what not to do on Instagram. It’s marketing mistakes, google reviews, all in real life. Real life marketing on Instagram.
COMMENT
We want to hear from you. Leave us your comments.
SHARE
Give us a share - use the buttons below.
*DISCLOSURE: NO GUARANTEE’s*. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our You tube Kids video content publishing tips here in these articles, or even following the youtube guide DOES NOT GUARANTEE your specific content will appear on the YouTube Kids App.
HOW TO SUBMIT VIDEOS TO YOUTUBE KIDS (SORT OF)
YouTube Kids is a filtered version of YouTube. YouTube created the app for parents to allow their kids to view family-friendly content. The app uses a mix of automated filters, user feedback, and human review (read as: human eyes) to determine which videos are eligible for the YouTube Kids app.
The human element is critical to help keep the content kid-safe and appropriate.
HOW DO YOU SUBMIT VIDEOS TO YOU TUBE KIDS? (Sort Of)
We have been asked many times how do I submit my videos to YouTube Kids? We have the answers, sort of . . . As a digital marketing firm, we help customers get online. And we have learned a few things along the way.
It really is one of the simplest: with great Family-Friendly content!
Okay, so this article is a little long, because yes there is detail to get on youtube kids! There are some optimization tips that we cover in this article.
One things remains true to be a youtube kids success: the basics of great content are 100% the backbone of how to get your video on YouTube Kids.
Learn more about Youtube Marketing →
In this article we answer some of the Frequently Asked Questions about You Tube Kids:
How do I sign up for YouTube Kids?
How To Post Videos to Kids YouTube?
How Do I Get My Youtube Videos on YouTube Kids App?
What type of youtube content is “Made for Kids”?
How to Create Eligible Videos / Content for YouTube Kids?
How does YouTube screens content for YOUTUBE KIDS?
How Can My Channel Be Considered for YouTube Kids?
How Do I Make My Video Searchable for YouTube Kids? (It’s a Round up of our youtube kids blog posts.)
KEEP READING . . . But be prepared - it’s not a secret, but the answer is not what you expect!
Let’s Get Started!
Don’t have tome to read the blog posts. Watch our Youtube short videos where we give you more information about how to get on youtube kids.
⬇️ WATCH ON YOUTUBE ⬇️
// How do I get my video on you tube kids? //
FREQUENTLY ASKED QUESTIONS ABOUT
SIGNING UP FOR YOUTUBE KIDS (FAQ)
FAQ: frequently asked questions about how to sign up for youtube kids
Q: How do I sign up for YouTube Kids?
You have to create content that “qualifies” and a channel that maintains eligible content.
✔︎ There is no sign-up process.
✔︎ There is no secret URL to upload to
✔︎ There is no approval process
✔︎ You DO Have To Upload Kid Friendly Content and Have Kid Safe Videos on the Entire Channel.
✔︎ Videos need to be properly optimized using keywords to be found in popular search, suggested search, and on google (oh yeah!)
Q: How Do You Post Videos for Kids YouTube?
If you want a channel that is featured on the youtube kids app, then your entire channel needs to be dedicated to KIDS CONTENT**.
** NOTE: You can regularly upload kid safe videos, and get approved eventually for youtube kids.
But even if one video has over 18 content - that might have a curse word or an inappropriate song or gesture - you tube kids will not display your channel.
Learn more in our post about Youtube Kids Video Eligibility Requirements and a little bit more about community guidelines to get on youtube kids.
Q: This is a lot about technical stuff on how youtube works. How can I learn more or have can I have you do it?
We work with customers the way they want to. We offer youtube marketing services to get your channel working for you!
For DIY youtubers, we offer consultations to help you work on your youtube channel efficiently (don’t waste time, let’s teach you the right way). Or we can manage the process for you.
Youtube Marketing Services Include:
We teach you about the what and why of youtube
How to write about your youtube channel with keywords
How to appear in youtube suggested search
How to get more watch hours
How to get more youtube views
Get youtube channel marketing services. We can find what’s right for you! Packages start as low as $50 per video.
Why do we even need youtube kids app?
Joanne digs in and gives you more information about the youtube algorithm - and why suggested video is actually the big problem with COPPA.
What Does Cricket and Basketball have to do with youtube kids? Watch the video to find out.
Learn more how suggested "up next" videos work and why we just CAN'T show your videos to kids.
Q: How Do I Get My Youtube Videos on YouTube Kids App?
✔︎ Have your channel be DEDICATED to ‘Create a Kids Content’ Youtube Channel // with Videos ONLY For Kids.
✔︎ You DO have to create content that “qualifies” and a channel that maintains eligible content.
Definition: of a “youtube channel:” ‘Channel’ is TV language for where your video airs on the internet. YouTube is a channel service, with content created by YOU! Your you tube channel is also your youtube page. You create your youtube channel in your youtube account).
Learn more digital terms and definitions in our post “Digital Terms for Dummies” here (just like the book series).
We DIDN’T Say You must have HIGH QUALITY VIDEOS, you don’t need this.
✔︎ We didn’t say high quality content. THINK with Google, global survey found high video quality ranked low in viewer decisions.
In a recent THINK with Google study, viewers from around the world said they watch youtube for many reasons. High Quality videos was only ONE category - and not even in the Top 10. So don’t worry about a shaky camera lens, bad video focus, low quality video sound. VIEWERS DO NOT CARE.
✔︎ Instead DO post great content others are passionate about.
Below we provide a list of the types of video people DO want to see on youtube and youtube kids.
✔︎ We help your youtube channel appear in suggested video results. So when youtube viewers are binge watching —> your channel videos appear in their list! (oh yeah!!)
What Kind of Videos People WANT TO See on Youtube and Youtube Kids
Q: What kinds of Videos to viewers want to watch on youtube and youtube kids?
Here is a quick list about what people want to watch on youtube and youtube kids. Need ideas for video content? Let’s go —>
✔︎ make videos to help people relax and unwind
✔︎ videos to teach me something new
✔︎ create videos to learn a new hobby
✔︎ video content that make me laugh and funny videos
✔︎ videos that are inspiring
✔︎ videos that relate to my passion
✔︎ watch things that allow me to dig deeper into my interests
✔︎ videos to teach people and kids how to do things better
✔︎ videos that help viewers forget the world around me
✔︎ videos that keep viewers in the know
✔︎ videos that help me be efficient
✔︎ make videos that are easy to watch on the go
✔︎ address social issue around me
✔︎ videos that help kids pick the right behaviors and make good choices
✔︎ that do not require their full attention (think background noise)
✔︎ videos that are nostalgic and take me back to another time in my life
✔︎ videos with their finger on trends and on the pulse of the culture
✔︎ think global! videos people in ANY country would like. Translate content into their language
✔︎ make me feel like I am a part of a community - neighbors here at home or overseas
✔︎ videos that you love, and others will love
Q: What is the type of video content made for kids? What kind of content do I have to make for YouTube kids?
You tube has a clear outline of ‘what is content made for kids.’ You can learn more here to help you “determine if your content is made for kids.”
Step By Step Process (sort of) for creating Youtube Kids Videos
Create or have an existing youtube channel dedicated to Kid Safe Videos. In this example my channel name is: “Joannes Channel”
On “Joanne’s Channel” we add content that is kids safe. ONLY content that would be approved for kids. This is one way (we think) youtube knows this channel is following kid safe video rules.
After uploading your video to youtube, let’s tell youtube this is a kid video. In the video editor > under audience > “Is This Video Made for Kids? (required)”
You tube needs to know if this content is approved for kids.
IF IT COMPLIES WITH THE “CONTENT MADE FOR KIDS,” then click “Yes. it’s made for kids! “
This click (we think) adds your video to “the youtube review cue for content screening (jump to the explanation)” for approved you tube kids content.
“Regardless of your location, you’re legally required to comply with Children’s Online Privacy Protection Act (COPPA) and other laws. You’re required to tell us whether your videos are made for kids”
Q: How to Create Eligible Kids Videos / Content for YouTube Kids? How Can I post Videos on YouTube kids? How do I post videos on youtube kids?
You still cannot “sign up” or link videos or share videos or post videos or submit videos to youtube kids (wah wah wah). But Keep Reading . . . YouTube kids app journey does not end here.
Just because you can’t “upload or post videos to YouTube kids,” there are several strategies to help YouTubers and Video Creators to produce quality content for the YouTube Kids app.
You can create video content that can be eligible for YouTube Kids.
No worries tho, we wrote an article with great tips for how to Get Your Video on YouTube Kids with BEST OF TIPS for video search optimization.
Your gonna be a video creation expert after reading this.
Q: How does YouTube screen video content for YOUTUBE KIDS? Can I share videos on kids YouTube? Can I upload video to youtube kids?
The basics of youtube screening content for you tube kids includes two steps.
Using a formula (algorithm) that tracks several factors like comments, length of views, etc. and
HUMAN eyes.
You Tube follows a couple of proprietary steps to generate content for YouTube Kids.
Starting at the end of the process, the Human eyes part we are sure of.
We are certain that the community guidelines allows viewers (several humans) to report content that would not be appropriate for YouTube Kids.
We are also certain that the google team has eyes on youtube kids. They conduct regular reviews of content, and flagged community concerns.
Q: How Does YOUTUBE Pick Videos to Show on Youtube Kids? Can you make youtube videos on youtube kids? How to post videos on YouTube kids?
Here is a little bit more about how YouTube curates content for the YouTube Kids app. There is no video upload to youtube kids. Instead if your video has great keywords + kids search terms - then Youtube will:
STEP ONE: (we think) Algorithmically filtered for its child-friendliness.
STEP TWO: (we think) Using a team who manually samples the videos for quality control, YouTube takes a second - HUMAN - step towards curation.
STEP THREE: (we think there is a clearing process). That means, that while content is filtered and scanned by people and machines, there may be a slight delay between when content appears on YouTube first, and when it becomes available in the youtube kids app.
But there is hope! Your channel and ALL of it’s content, can be considered for YouTube Kids!
Q: How Can My Channel for YouTube Kids? Can you make a youtube channel on kids youtube? How do I add my youtube channel to youtube kids?
YOUR CHANNEL AND ALL OF IT’S CONTENT CAN BE CONSIDERED FOR YOUTUBE KIDS
Yes, your video content can be included in the YouTube Kids app, as long as you follow the guidelines and your content qualifies for the app.
Q: Hey Joanne, how do you know all this about YouTube?
We know because YouTube Said So. As your youtube marketing manager, I stay on top of youtube trends, survey and data they put out about YouTube and YouTubers.
We work with great brands that are on Youtube Kids. We work with YouTubers who are monetizing their channel.
But here is a little bit more from YouTube:
For a channel or video to be included in the YouTube Kids app, the content must be family-friendly. For videos to be eligible to be a part of the app, create videos that foster positive interests, promote development and education, and inspire families to engage with each other and the real world.
Q: How Do I Make My Video Searchable for YouTube Kids?
Let’s review some ways to get your video searchable so it can be found on youtube kids. Learn more about how youtube channel videos should look
// YOUTUBE KIDS ARTICLE ROUND UP //
Here is a lot more blog posts about youtube marketing.
Get great youtube channel marketing services - they are right here!
There is the explainer post about How to submit to YouTubeKids with Great Content.
We have a quick article from youtube to the entire list of youtube kids programming guidelines, and how to “Get Your Video on YouTube Kids with BEST OF TIPS for video search optimization.“
A little bit more about “Youtube video eligibility for YouTube Kids” and any channel is here.
Also, a bonus post about How youtube Monetization Guidelines have changed. (Its why many people are on youtube, right? TOO Make $ome Moolah.
What is COPAA and why should I care? COPPA Regulations and Youtube Kids App - Not a Huge Problem
We hope these tips help you get started with youtube kids, but their are no guarantee’s* to be featured.
*DISCLOSURE: NO GUARANTEE’s. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our You tube Kids video content publishing tips here in this article, or even following the youtube guide DOES NOT GUARANTEE your specific content will appear in YouTube Kids.
CHICAGO ON DEMAND MARKETING | MISSION POSSIBLE
When A Client Calls, we make On Demand Marketing Mission Possible!
We don’t leave you high and dry, we fins the answers you need, including HOW TO get your videos on YouTube Kids!
YouTube is a community platform, and they making posting content easy. With a couple of tips, and common sense guidelines, your videos can be on the youtube kids app. An who wouldn’t want all those repeat views form the littles of the world! Even with You Tubes new monetizing guidelines, those views add up!
The following the YouTube Kids Specific Search Optimization Ideas listed here give you a higher chance of appearing on youtube kids channel, as well as tips to help viewers easily find and enjoy your content on the app. Did you notice we said give you a “higher chance” of appearing on YouTUbe Kids. Why? Read the part above of how youtube curates the content. We cannot GUARANTEE getting on the app. Read the disclosure!
A Little Bit More Insights . . .
We hope these tips help you get started with youtube kids.
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*DISCLOSURE: NO GUARANTEE’s*. A little disclosure here, there are no guarantees that you can get your content on YouTube kids. Following our You tube Kids video content publishing tips here in these articles, or even following the youtube guide DOES NOT GUARANTEE your specific content will appear on the YouTube Kids App.
Hey Social Media Managers, Memorial Day is for Appreciation and Gratitude
A Little reminder for your business this Memorial Day . . . don’t make that big faux pas, the mistake of many … don’t wish a “happy memorial day.”
Have you ever heard that you Don’t Wish a “Happy Memorial Day?“ It is a big Faux Pas that many marketers make, and clearly not intentionally.
We have a job to do, capture the audience attention, and ask them to fill their time this 3-day weekend enjoying, buying, eating or any other way you want to encourage customers to engage with your brand. With this National Observance let’s remember how to use it in the way it should be observed. With somber and warm messages, in an authentic way.
The clue is in the words of the National Observance: “MEMORIAL.” Memorial Day is a national holiday that reserved time to appreciate and show gratitude for those who served and died in our armed forces.
Hey Social Media Managers, Memorial Day is for Appreciation and Gratitude
Business owners and social media managers, this memorial day don’t make that big faux pas, the mistake of many … don’t wish a “happy memorial day.”
Instead use this National Observance to post about both the tradition of having fun, barbecues and yes, sales. But also let’s remember to incorporate the respect, honor and somber remembrance of this occasion. It’s a good time to recognize families of those who serve, your staff and their family members who served, and not overdoing the celebratory theme.
Learn more about the observance of Memorial Day here. And remember, social media managers, Memorial Day is for appreciation and gratitude.
Need some inspiration, make your own post. We feel inspired by the kids we’re surrounded by, so hugs became this years theme. But other Americans more famous then our writers also can lend a hand.
Hey Social Media Managers, Memorial Day is for Appreciation and Gratitude
“Remember those who served, by hugging those we LOVE”
4 Famous Quotes for Memorial Day Social Media messages:
“As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them.” - John F. Kennedy
“Patriotism is not short, frenzied outbursts of emotion, but the tranquil and steady dedication of a lifetime.” - Adali Stevenson
“Hero’s never die. They live on forever in the hearts and minds of those who would follow in their footsteps.” - Emily Potter
"Without memory, there is no culture. Without memory there would be no civilization, no future." - Elie Wiesel
For more inspirational quotes to use in your memorial Day social posts, see Women’s Day for some inspirational stories, memorial day quotes and what All Social Media Managers love —-> get ideas.
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Joanne Klee Speaker at the SoloCEO Summit 2019
Are you Marketing like a BALLER?
Joanne Klee will be the Motivational Marketing Speaker at the SoloCEO Summit on April 4 at the Illinois Institute of Technology.
Joanne Klee Speaker at the SoloCEO Summit 2019
The SoloCEO Summit will center around getting the most out of your entrepreneur business and life. A community of accomplished entrepreneurs will share their insights on how to navigate through the SoloCEO journey. As the motivational marketing speaker, Joanne will encourage those present to take Be the Brand and STAND OUT in a competitive market (with unique examples of ‘what not to do’) and drive results. Business owners are looking to “Market Like A Baller” and learn how big corporations run their marketing and Joanne helps attendees walk away with marketing you start right away.
Along with Joanne Klee Speaker at the SoloCEO Summit 2019 features a wide variety of dynamic presenters and speakers. Plus a panel presentation on a question and answer with thought leaders to be a sounding board and guide solopreneurs with trusted advice.
International Women's Day starts with The Girls
This International Women's Day celebrate the women in your life, at work and at home. We can all honor women past and present and recognize their achievements. Say thanks to the women in your life.
Let's ALL Pledge // Empower Women and Girls to reach their full potential.
Since 1911, International Women’s Day belongs to us collectively. The national observance and awareness campaigns helps us create knowledge through #hashtag and social sharing the mission. But let’s go beyond awareness and take the steps that every business owner can make happen.